Latest from the Blog
Anti-Racism: ESG Fall 2020 Deliverables
During the Fall 2020 semester, the members of ESG created educational social media posts on Youtube and Instagram that explained the link between racism and racial health disparities in the United States.
Breast Cancer Awareness: ESG Fall 2020 Deliverables
During the Fall 2020 semester, ESG launched a breast cancer awareness educational Instagram campaign. We designed our posts to follow the Health Belief Model of behavior change. Constructs of the HBM shown in our posts include perceived susceptibility, perceived severity, perceived benefits, perceived barriers, cues to action, and action.
ESG Fights Period Poverty: Fall 2020 Deliverables
During the Fall 2020 semester, the members of ESG partnered with The Kwek Society to raise awareness of the issue of period poverty and fundraise for sanitary supplies for Native American women. Our Instagram campaign was very successful, exceeding fundraising goals within the first few weeks of our launch. Here are some of our Instagram…
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